Just a quickie...
If you were the CEO of CRC or Wiggle, what would you do to improve the service here in Japan, or in the rest of Asia?
Yes, it is very good already, but I am thinking along the lines of 'Being Global, and Acting Locally'
Whilst I`m at it, one of the things they can do, is actually not do anything. The more these UK companies try and expand, the more the distributors in the foreign countries whose market(s) they are targetting might kick up a fuss, and pressurise the manufacturers to limit the markets/territories in which the UK companies can sell.