I'm not as keen on Cervelo as I was once (despite the magnificence of your R3 ) but like many here, being in a country where it's next to impossible to find my size locally, the only brands I care about are the ones that I can get online.
It seems Cervelo wants to control the prices for their bikes (including SALE prices), but it doesn't seem like such a bad move to me unless they plan to sell their bikes to Japan by "japanese" prices as they are now. It would be a disaster - S1 for 170,000Y, which equals 2100$ according to the latest exchange rates, while US price for S1 is 1200$, lololol.
Anyways, I am looking at Bianchi Infinito now, and even more at Cinelli Pro Estrada (dat frame is sexy! )
I ordered a Bianchi Infinito frameset from CC but there was a fault with the internal brake cable routing stop at the rear end of the top tube. No one could tell me how to fix it, so I regretfully sent it back and the whole mess kind of turned me off Bianchi for a bit.
That said, I think it was a problem with the early models that (I'm guessing here) were supposed to be sent out as complete builds but CC were stripping down as frameset sales.
Point being, it was a gorgeous-looking bike, and I still keep clicking on that CC Infinito Rival build.
I love my RS, but this is the needle that broke the camels back. First they won't offer this model as a frameset, now they will not let me order it from my perferred bike store (Competitive Cyclist). I prefer a little freedom with a bike purchase, like what groupo or parts to put on it. I also like to order it from a store I like, vice the local B&M store where I may not like the owner or sales staff.
If this is the game they want to play, couching it in terms that I will get better service, then this makes my decision for the next bike just one step easier. I can rule out Cervelo and focus on my true lust, an Italian superbike by Colnago, Pinerello or Bianchi. Cervelo's loss, my gain!